Zoe Chin
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Spotify Wrapped: Personalized Marketing Done Right
Snappymob blog
Why we love it and why it works — It’s all about putting users first.
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Sudden Changes in UI: Why It’s a Bad Move
Planning to make big changes on your app or website? Before you launch, learn why users protest major revamps, and how you can prevent it.
The Super App Wave Catching on in Malaysia
If you throw a stone, it’ll hit a super app. And if it rebounds, it’ll hit a soon-to-be super app. What’s all the hype about?
Designing for Voice User Interfaces — Principles and Best Practices
How are voice-first interfaces designed differently from screen-first interfaces? We explore the ins-and-outs of UX in voice design.
© Zoe Chin 2025
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